Lacoste "Life is Beautiful in Sport" Spring 2014 Campaign • She Look Book Lacoste "Life is Beautiful in Sport" Spring 2014 Campaign • She Look Book Lacoste "Life is Beautiful in Sport" Spring 2014 Campaign • She Look Book

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Lacoste “Life is Beautiful in Sport” Spring 2014 Campaign

Lacoste “Life is Beautiful in Sport” Spring 2014 Campaign

Lacoste “Life is Beautiful in Sport” Spring 2014 Campaign
January 27
20:43 2014
Lacoste "Life is Beautiful in Sport" Spring 2014 Campaign

Lacoste “Life is Beautiful in Sport” Spring 2014 Campaign

For Spring-Summer 2014 Lacoste launches new sports campaign with the message “Life is a beautiful sport” A campaign that challenges the heart of his speech the founding values of the brand

Remember Lacoste and its 5 pairs of women’s shoes to shop for summer 2012, it is time to address the new campaign launched by Lacoste for Spring- Summer 2014. Life is a playground; this is the message that wants to increase the brand with the slogan “Life is a beautiful sport” Whether on the playground or just in everyday life, the brand remains faithful to its image and its authenticity and continues to demonstrate performance and elegance in all circumstances.

Lacoste life is beautiful in new spring sports summer 2014 campaign

Lacoste life is beautiful in new spring sports summer 2014 campaign

Each garment is designed for men and women feel free body and mind and can wear clothes suitable for a lifestyle supported and always moving. Always move with ease and confidence, this is the vision embodied in the new Lacoste Spring-Summer 2014 campaign.

Lacoste: The photographs show men and women "at the top" of the city and life

Lacoste: The photographs show men and women “at the top” of the city and life

The first video of the new campaign were announced, we find pictures shot by Jacob Sutton. Photographer showcases men and women who move gracefully “above” (the term is important) of the city and life. Urban visuals you’ll understand that prove to be the metaphor of the mind Lacoste, still sport, casual and classy. Directed by Seb Edwards, the first commercial brand reflects the courage and strength of man with the new bad guy of French cinema Paul Hamy risk that leap. shelookbook had talked about Lacoste and his wife shop Passy Plaza, practical information of the first women shop, so you no more excuses not to go! The new Lacoste campaign will be launched in France in preview during the Olympic Winter Games in February 2014 and released worldwide in March.

Source: CP Photos: Lacoste

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